Ranking New Drugstore Makeup: Hits, Misses & Surprises
Highlights (7)
Jen Phelps ranks new drugstore makeup from least favorite to favorite. Most products land in the middle, while the e.l.f. face sticks and Maybelline lip liner stand out as clear winners. She did not enjoy the NYX concealer, Milani baked bronzer, or Milani mascara, and found the eyeshadows beautiful but short-lived.
- Top picks: e.l.f. blush and bronzer sticks and Maybelline Upstate.
- NYX and ColourPop eyeshadows are easy and striking but not long-wearing.
- Skip the Milani baked bronzer, Milani Lash Extensions XL, and NYX concealer.
- Results depend heavily on skin tone and personal preference.
Products
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MilaniHighly Rated Lash Extensions Mascara -
NYX CosmeticsWonder Snatch Concealer -
Hourglass CosmeticsAmbient Lighting Finishing Powder -
MilaniBaked Bronzer -
ColourpopJelly Much Shadow -
Thrive CausemeticsLiquid Lash Extensions Mascara -
EssenceLash Without Limits Extreme Lengthening & Volume Mascara -
NYX CosmeticsLid Lingerie Cream Eye Pigment -
MaybellineLash Sensational Sky Tubes Tubing Mascara -
MaybellineLifter Lip Liner -
Charlotte TilburyLip Cheat Lip Liner







